Rose In Line to be #1 in China After Yao?

Skills

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Chicago Bulls' Derrick Rose has all makings of superstar in China - ESPN Chicago

Lawrence Norman believes Derrick Rose will one day be the No. 1 basketball icon in all of China. Bigger than national hero Yao Ming, Asia's first NBA superstar; bigger than Nike client Kobe Bryant, who sells more jerseys in China than Yao.

"If you're from Shanghai, you may not grow up to be 7-6," said the vice president of global basketball for adidas. "But [Rose's] aggressive playing style and the position he plays and the fact that he's 6-3, all players, whether they live in Chicago or Shanghai, can [try to] be a point guard in the NBA.

"They love Yao Ming [who officially retired this week] but they aspire to be Derrick Rose."

Though Rose may not be as active in a competitive sense this summer as he was last, when he represented the U.S. in the 2010 FIBA World Championships, he will be busier off the court, traveling to China in August for an adidas marketing tour centered around the Bulls star.

On Wednesday night, he was on a plane bound for the Philippines for clinics and exhibition games with a group of NBA player against national and club teams there.

Establishing a presence in Asia is crucial right now for NBA stars. Not just because it can lead to added revenue and leverage during and after the league lockout, but because simply, China is the world's most populated country and basketball its most popular sport.

The recent NBA draft yielded the most European players in league history. But Asia, many believe, is where the real future lies.

"It's a monster market for the NBA and has been for years," said B.J. Armstrong, former Bulls guard and now one of Rose's agents.

"There is a golden opportunity in China for Derrick," Norman said. "We feel in the long term, he can be the No. 1 basketball icon and potentially the biggest sports icon in all of China."
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clonetrooper264

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Wouldn't be surprised. People in China tend to really only like the super popular players. A few years ago it was all about Kobe, TMac, Iverson, and Yao (duh). Rose definitely fits the mold to be a stud in China. Him and Durant...
 

NealKleren

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They really like Rose,Howard and Kobe if I'm correct. I would say Kobe will more than likely start disappearing over their as he gets older and as Derrick gets better.
 

DCguy

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Yeah, outside of Yao, they seemed to like all the guys the NBA and ESPN hyped up.
 

X

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meh, can't really blame this one on ESPN...

Who are the greatest soccer players in the world? Messi and Ronaldo. Not b/c ESPN hypes them, but b/c they are.
 

DCguy

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meh, can't really blame this one on ESPN...

Who are the greatest soccer players in the world? Messi and Ronaldo. Not b/c ESPN hypes them, but b/c they are.

When it comes to NBA players, its the ESPN hype machine. Their contract with the NBA makes them do that.

LeBron being the "chosen one" not because he is, it's because ESPN says he is. They compared him to Mike and stuff like that. They forcefeed certain things to people when it comes to NBA players. In other sports not really the case.
 
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It's not about what is but what will be...
 

BogansDPOY

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For NBA, ESPN is the main if not the only cable network regularly broadcasting games. At least speaking from visiting Asia, it's either ESPN/Star Network or a local station. The ESPN influence is definitely there.

Rose will do well in Asia, and this first trip to the Philippines will be a great intro for him.
 

JimisBulls

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Rose needs to have a ."points-for-me" session next season. Become the scoring champ in his fourth season and a Championship- he will become #1b. Yao will always be #1a- hometown heros become legends.

Love Jimi.
 

Glide2keva

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When it comes to NBA players, its the ESPN hype machine. Their contract with the NBA makes them do that.

LeBron being the "chosen one" not because he is, it's because ESPN says he is.They compared him to Mike and stuff like that. They force feed certain things to people when it comes to NBA players. In other sports not really the case.

This :clap:
 

Skills

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Rose needs to have a ."points-for-me" session next season.

Love Jimi.
...No. Getting stingy won't bring him both a scoring title and championship. I'll take a championship title over a scoring title any day...
 

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