KBisBack!
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That is only partially true. Only looking at ticket sales neglects the revenue also brought in by parking, concessions, and souvenir sales. Those are likely going to be more than the ticket price for a person attending a game.
What parking?? Most of the parking around the ballpark is not parking controlled by the Cubs. So they aren't getting most of the parking money anyways. The lots that the Cubs do get the money from are likely already full, so there would not be any increased revenue.
As far as concessions and souvenir sales, sure that would increase revenue but does not increase the profit as much as the ticket sales do cause there is a cost to the concessions and souvenirs. The cost of the seat is the same regardless if the ticket is sold or not, so selling the ticket is all gain to profit.
Also with the concessions and souvenir sales you would have to have an exact increase in the purchasing to match the sales to maximize the profit. You over buy and have concessions and souvenirs go to waste, that takes away from the increase in sales. It isn't just as automatic as you think. Probably still results in a net gain to profits, but not as much as you are thinking.
It would change the numbers slightly, but I would say until the Cubs start consistently drawing fewer than 2.5M fans, the team can make more money with a losing team than a team with a payroll of $135M+
Add that isn't counting the reported $30M or so in revenue from the Jumbotron.