How much money exactly did Lamar Odom make off the court? Pau made 16.5mil on his contract, how much extra did he make besides that? Kobe made 10mil in endorsements so what exactly is Eric Gordon selling? If I am wrong I stand corrected, I don't think I am...
Pete Myers??? I have a college degree in business, and if that is your advice to Joe Johnson...you would be fired, immediately. Leave 50mil on the table because you can make that up in Chicago selling shoes? If you look at the NBA's top earners in endorsement deals, all of them have spent time as top 5 players in the league at some point in their careers....
A degree means nothing when you still don't know the real world material.
SI's fortunate is a JOKE.
Kobe for example.
SI says he's making
10m for last season through endorsements.
He's signed with Nike for 5 years, 40m. That's 8m a year for shoe deal. Plus he gets a kicker deal, bonuses for contributions, and side money from advertising campaigns.
McDonalds for 3 years, 15million. Tally that to 13 million! But how?? SI said 10? Oh right.. SI is garbage for these numbers, for very good reasoning too.
That doesn't count all of the memorabilia companies, being one of the faces of the NBA, Spalding, , 2K sports, Foot Locker, Cameo spots for TV shows/networks/commercials, appearances, itemized freebies, ect ect ect.
Unfortunately for us, this information isn't spelled out in fine detail on the internet on a one stop source. SI wont put the time and money to make their list accurate, so why would anyone really care to do the leg work? Athletes want their privacy too, unless their Greg Oden, who's willing to bare all. Seriously go back and do your homework before you throw out insults.
Lebron James
Kobe Bryant
Shaquille O'Neal
Dwyane Wade
Carmelo Anthony
Carmelo made 6mil in endorsements last year according to Sports Illustrated, he is a superstar. Joe Johnson is nowhere near that level. You will notice that Kobe made $10mil, and you think Joe can make 8mil? Seriously? Laugh your ass off if you want, if you believe that, you are fooling yourself.
So maybe you can look at this list and tell me how the heck does Joe make 8mil in endorsements when ARod and Jeter made 14mil combined playing for one of the most valuable franchises in the world in one of the most famous cities in the world...it doesn't add up, it doesn't make sense.
2010 Fortunate 50 - SI.com
I can understand how you are mistaken if you're information is bunked. But come on, someone with a degree in business should know better. You would be fired if you took your metrics from "fortunate" and applied them to endorsement values.
A.) The only players with values listed, are the ones revealed by their agencies.
B.) NO Player reveals their full endorsement values.
C.) Not all players put the same level of effort in excepting and searching for side money.
D.) Wealth building values through endorsement money that is recycled into a for-profit business, is not scaled with the end-of-year release values.
E.) Non-Profit foundries benefit from endorsement deals, and also get around the end of year estimates.
F.) Signings, resale profits of memorabilia are also endorsements, not just "shoes".
So why don't you tell me how you know for sure, that Joe Johnson would not make that money back. Feel free to explore his situation in Atlanta, past his 6 year contract.
